Who is?

We help marketers deepen brand value through personalized customer experiences. We simplify marketers’ lives by helping them connect their data, understand how their users think, and predict what to do next with the help of artificial intelligence. Freeing marketers from their IT needs helps them create captivating experiences that generate brand love at scale.

Founded by 6 founding partners in 2012, Insider became Turkey’s first software Unicorn. With over 800 team members from 41 Nations, Insider is not only making a splash in the tech industry but also builds a community of fearless thinkers and practitioners who dare to go where others have only dreamed of. Together, we deepen connections between customers and brands and empower marketers to meet challenges, customize experiences at scale, and realize value faster.

We believe that technology has tremendous potential to bring social benefit. Our Junior Engineers program is dedicated to teach high school students to code, and our SheLeads program mentors college students and empowers women to empower women. We recognize the power of communities and our place in them. We are committed to making a greater impact together.

Multi-Channel Marketing Measurement Centers, Insider customer experience software, recognized in the Gartner Magic Quadrant since 2020 and ranked #1 in G2’s Mobile Marketing Software and Personalization grids for 17 consecutive quarters with a score of 4.6/5 it overturned. Our CEO and Co-Founder Hande Cilingir has been named the Best Female CEO Outside the US by Crunchbase and one of the Top 25 CEOs in Europe by The Software Report.”

Field of Activity



Consulting and Mentoring Support

Network Support